Career Area:

Job Description:

Job Title: Marketing Development Consultant

Salary: £60k-£70k (Depending on Experience)

Location : Peterborough

Benefits:

25 days annual leave,

18% bonus

Car Allowance

Contributory pension scheme- Caterpillar will double the employee's contribution Up to 10%

Contributory share scheme- Caterpillar will match 50% of the employee's contribution

Access to flexible benefits including access to private medical and dental care, ability to purchase additional annual leave, cycle to work scheme etc.

Relocation/ Sponsorship: Not available

Flexible working arrangements will be considered for this role, in-line with the needs of the business.

Who is Caterpillar? What do we do?

With 2022 sales and revenues of $59.4 billion, Caterpillar Inc. is the world’s leading manufacturer of construction and mining equipment, off-highway diesel and natural gas engines, industrial gas turbines and diesel-electric locomotives. For nearly 100 years, we’ve been helping customers build a better, more sustainable world and are committed and contributing to a reduced-carbon future. Our innovative products and services, backed by our global dealer network, provide exceptional value that helps customers succeed. Caterpillar does business on every continent, principally operating through three primary segments – Construction Industries, Resource Industries and Energy & Transportation – and providing financing and related services through our Financial Products segment.

What will Caterpillar do for you?

From day one, you’re set up to thrive at Caterpillar: helpful training, relatable mentors, global experience, competitive salary package, work-life balance and the growth opportunities you expect with a Fortune 100 company. You power our success and we are committed to empowering yours. After all, when your work can impact the entire world, it’s important to do work that matters.

A fantastic opportunity has become available for a Product Marketing Manager to join our Sales, Marketing, Servicing & Parts (SMSP) Product Marketing team based in Peterborough, UK

As the Product Marketing Consultant, you will be responsible for a portfolio of products, where you will identify, evaluate and develop business cases for opportunities of new market segments that support sales growth objectives and improve profitability. You will then follow this through the Caterpillar NPI process and lead a team accountable for the launch to the market. In this role you will support the diesel engines market and support the development of our future product strategies including, electrification, hybrids, hydrogen technologies, low carbon fuels, and future emissions technologies.

As the successful candidate you will:

• Lead the Sales & Marketing input into the NPI process to develop robust business cases aligned to customers and marketplace requirements driving profitable growth:

• Turn input from the customers and markets into actionable product requirements.

• Ensure results and recommendations for business development are presented to senior management through commercial business cases to gain business commitment.

• Develop and execute the product Go to Market plans , pulling on wider marketing teams to ensure a successful product launch to the market.

• Enable effective selling by building and communicating compelling customer value propositions that are understood both internally and externally.

• Be the customer champion throughout the NPI process and beyond to ensure delivery of the agreed customer requirements .

• Serve as a companywide resource on a product range, assisting senior management and sales in interpreting and using information provided.

• Participate in developing multi-year product plans , provide competitive analysis to support business planning.

• Interpreting both competitive current and future capabilities and plans across a broad range of industries and markets and provide financial analysis into the strategic planning process.

This high-profile role will provide great opportunity to gain deep understanding into the commercial, product management and marketing functions with-in Caterpillar and provide a fundamental building block to progress to wide range of senior positions and will be great platform to understand our future expanded offering strategies.

REQUIREMENTS

Basic Qualifications:

• Bachelor degree in an accredited Business Management, Marketing or engineering subject.

• Progressive experience with-in Business to Business Marketing
  

Top Candidates Will Also Have:

• Self-starter with strong technical leadership skills

• Ability to communicate effectively at all level of the organization to both internal and external audiences

• Ability to drive actions through the organization

• Previous customer facing experience or sales experience would be beneficial

• Ability to coach and train others

• Experience of the NPI process.

• Project Management or Six Sigma black belt experience

Additional Information:

• Travel is 25% required.

NB. The panel cannot make assumptions when shortlisting therefore please demonstrate your qualifications and experience on your CV relevant to the criteria outlined.

Pending the number of applications, the criteria for the position may be enhanced to facilitate shortlisting.

Caterpillar is an Equal Opportunity Employer (EEO).

Not ready to apply? Submit your information to our Talent Network here .